Jasmine Rasco of the JRAZZ Collection - Where Fitness Meets Fashion
To kick start my female entrepreneur "lady-boss" series, I had the pleasure of interviewing Ms. Jasmine Rasco of Atlanta, GA.
I have known Jasmine for over 8+ years after meeting while competing in GA's State Forestry Scholarship Pageant together. Although we didn't keep constant contact over the years, social media has managed to enable me to witness her successes in developing her very own swim and active-wear brand, the JRAZZ Collection.
According to Jasmine, the JRAZZ COLLECTION is all about empowering women to live a healthy lifestyle.
The brand is a reflection of Jasmine's everyday lifestyle. Her goal with JRAZZ is to show women it's okay to be fashionably cute while working out, going grocery shopping, or just running errands. While out and about during daily errands, Jasmine noticed women were wearing leggings or active-wear gear everywhere. It seemed like yoga pants were replacing denim jeans. Jasmine noted, Women want something that's comfortable and easy to wear. She caught on to the trend right away after realizing she herself was one of those women who likes to throw on a pair of leggings to run errands as well. So in June of 2016, after doing some research and testing out material, Jasmine launched her JRAZZ Collection online boutique. June 9th 2017 marked the brand's one year anniversary!
Jasmine's dream goal for herself individually, is to empower women by sharing her personal life story. Many (including myself prior to this interview) didn't know that she lost both of her parents at the age of three due to domestic violence and at the age of 21, she was homeless. She decided to take her pain and turn it into something great. She hopes her brand one day becomes a household name that expands all over the world inspiring other female entrepreneurs. Daily Jasmine tries to post more inside looks on the ups and downs of running your own business.
"It's not easy starting a business in your early 20's while still trying to figure life out. It's okay not to know everything. I think connecting with other women who are doing something similar is a great way to lean on each other for support. When women come together to motivate each other something magical happens, and I would bet someone would leave inspired and ready to conquer the world. My advice for business beginners is to trust your gut. You don't need any and everyone’s approval. Be confident in your decision and always put 110% into whatever you do. When you feel unsure about something lean on God for help in making a decision. " -jasmine rasco
What's next for the JRAZZ Brand?
In addition to her fitness collection, Jasmine enjoyed adding her own swimwear line and wants us to stay tuned for new collections to come! You can follow her brand on Facebook, Instagram, Twitter, Pinterest, Snapchat, and Youtube with the handle @jrazzcollection.
For limited time, you can use Code: "GIRLPOWER" FOR 20% OFF your online purchase when you visit JRAZZ Collection online boutique